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On YouTube, people can discover videos in various ways (for example, by searching on the YouTube search page, clicking suggested videos on the watch page, or choosing a video from the homepage feed). You can use YouTube to advertise more effectively to people who are searching for your product or brand.
YouTube’s unique combination of video access, sharing, and community creates an unmatched opportunity for audience engagement. Sight, sound, and motion can elicit emotional involvement with content that you don’t get with other forms of media.
Paid digital advertising is both a short and long-term approach to driving users to your product/website and as a top internet marketing agency, we usually use PPC to supplement SEO services. These are usually used for retail sales and obtaining new followers. Testing is much more important because sometimes even very small changes to ads can result in significantly different outcomes.
High quality ads are mandatory since you are usually paying to get in front of people for the first time. And, in google AdWords, low quality ads actually have to pay more for each click. Facebook is a growing platform for ads and video is becoming most prominent.
Discuss Campaign Goals
Our San Diego Paid Digital Ads team can help you either start ad campaigns, improve upon the ones you currently have, or even setup affiliate marketing programs that can allow you to use your website for passive income. Usually these campaigns are run for a short period of time, examined for opportunities, and then optimized repeatedly. Because the competitiveness of certain ads can change, it is important to pivot frequently. Our client budgets range from a few hundred dollars to tens of thousands of dollars per month.
Our ads help our customers to expand upon their organic traffic through researched campaigns. To maximize results, we can help with your SEO strategy development and make sure every aspect of your marketing plan is working together.
“The guys at SunCity Advising are awesome! Over the years they have helped us create a YouTube channel and a schedule to have videos posted regularly. This has helped us largely in SEO rankings and traffic to our website. They also run YouTube ads through Google with specific calls to action that drive leads.”
-Brian S., Partner in Oceanside, CA
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We provide every client with a hands-on account manager that takes ownership in, and is held accountable for, the successful results of your growth strategy!
The SunCity Advising marketing team is much more than a digital marketing company — reach out to see why our clients trust our firm with all of their tough digital marketing decisions.
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