Did you know that “Sun City” is the nickname given to El Paso, TX because the sun shines an average of 302 days per year? Neither did most of our team! But, it was that nickname that inspired us as we opened our doors to our first clients in 2011.
We quickly recognized the name was a metaphor for our own company goals of growing the businesses that we advise — the name was set!
We now serve small and medium-sized businesses from all industries who are focused on growth. Initially, we worked primarily with startups. We wrote business plans, implemented marketing strategies and built pitch decks that successfully resulted in funding.
With investment, our clients’ needs grew more sophisticated and we adapted our consulting approach to specialize in digital marketing.
How it started…
We were founded in 2011 in El Paso, TX. But, it wasn’t until 2014 when the decision was made to make the transition from a couple of guys who performed business consulting side-projects to a company that accepted full-time client contracts.
Our founders were both getting their MBA degrees at the University of San Diego when they decided to expand the firm and continue helping clients with their growth goals. This meant foregoing the management consulting interviews they had been preparing for over the previous 2 years.
It was a tough decision with only one client under contract for $500/mo. But, we have since grown to a portfolio that includes 20 companies across 4 continents — but most important to us, we have changed the lives of dozens of entrepreneurs and corporate executives!
Years of Experience