How to Create
a YouTube Channel.
Total YouTube Users
Businesses often overlook YouTube as a social media outlet. Marketing 101 covers FaceBook, Twitter and other social media channels but YouTube accounts for a huge amount of online traffic and an untapped marketing channel. Here we will show you how to create a YouTube channel for your business.
Here’s a few statistics that should grab your attention…
Surprised? Didn’t think so.
If you really want to elevate your businesses SEO, setting up a YouTube channel is a great way to get exposure. We will go through step-by-step instructions on how to create a YouTube channel, share simple YouTube channel video ideas, and discuss features of YouTube video editor to help get your business started on YouTube.
5. This will create basic YouTube Channel with your name, profile icon, and upload space. Click on “Customize Channel” and add a banner at the top and icon photo.
The banner should represent your business because it will be the first impression for viewers. YouTube Channel recommends uploading a photo for the banner at 2560 X 1440 pixels with maximum file size of 4MB.
6. Finally, click on “About” and add description of your YouTube channel. In the description, you need to include what viewers should expect from your channel, what sort of videos you are going to create, social media links, and an email for people to reach out to you.
Tip: Make sure in the description to add main keywords to help viewers find you.
You are now ready to upload videos onto your YouTube channel.
The biggest reason businesses do not setup a YouTube channel is because of the time commitment to creating and editing quality videos. The best way to start is with simple instructional or FAQ videos about your business. Other easy but effective video ideas for your YouTube Channel include:
These videos will be the starting point for your YouTube channel in order to be noticed by potential clients and inform viewers about your products and services.
Tip: Do not forget SEO (search engine optimization) for your videos. When uploading you will need to fill out a title, description, and tags. Make sure to fill out the information with relevant keywords and a captivating description. It is essential to get your video found online.
Now that you have your video, it is time to edit. Fortunately, YouTube channel has a simple and free video editor perfect for businesses that do not want to spend a lot of time or money on their videos.
Video Editor Main Features Include:
Tip: After you finish your video, share it on your website, write a blog on it, and add to your other social media platforms.
Making a YouTube channel and videos may be more complicated than Twitter and Instagram but with so many people looking at videos it can really boost your business. At SunCity Advising, we are often asked about how to make a YouTube channel. This article should answer questions of how create a YouTube channel but if you need SEO research to boost your videos then reach out to us. We can assist your business in utilizing all social media platforms to the fullest.
VidIQ’s YouTube SEO Scorecard and Checklist Service
VidIQ is a service that helps you optimize your YouTube videos in terms of generating views, and appealing to YouTube’s SEO preferences, in order to reach the largest audience possible. It’s simple! While your video is uploading on YouTube, take some time to make sure all your SEO boxes are checked. VidIQ’s scorecard and checklist work in real time, so you will know when each task has been completed. Here is the checklist with descriptions of each attribute.
VidIQ frequently offers free 30-day trials of their YouTube SEO service. After that, it is a mere $50 per month—if you are looking to generate an income through monetization, this service is a wise investment.