How & Why to Disavow Toxic Backlinks
While you should generally have a favorable image of backlinks, it’s not as if every backlink will be good for your website. In this blog, we’re going to look at how & why to disavow toxic backlinks.
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How to Appear in Google News
There are many excellent ways to drive traffic to your website, but one that many people overlook is using Google News.
Difference Between KPIs and Metrics
In this blog, we’re going to take a look at the difference between KPIs and metrics, as well as offer advice on how you can get the most from both.
Top Strategies For Ecommerce Search Engine Optimization
By upping your SEO, your online store can use this large source of traffic to its full advantage. Below are a few of the top strategies for eCommerce search engine optimization.
5 Considerations to Enhance Your Social Media Efforts
Here are five easy ways for you to make your social media marketing much more effective.
3 Big Reasons Businesses Are Hiring Local SEO Experts During the Pandemic
COVID-19 has challenged companies to rethink their entire business models. Businesses that used to be able to rely on foot traffic or word of mouth marketing such as restaurants, gyms, retail stores, bars etc. now have to market online in order to remain open. That is why companies are hiring local SEO experts.
SunCity Advising Announces Preferred Partnership with Zoho One
Zoho benefits businesses by having everything in one place. That way a business can monitor all activities and projects within their company.
Marketing With Instagram Reels
Yes! They’ve done it again. Instagram has ‘upped’ their game with another properly positioned and ingenious addition we’ve come to know as Instagram Reels.
How to Make Eye-Catching Social Media Posts
Social media can be a real game-changer for businesses. However, today every business is on social media. Making it more difficult to stand out from competitors and grab the attention of users. That is why it is crucial to build a strong social media strategy and design eye-catching social media posts that will get people interested in your business.
Creating Your Brand Story
If you aspire to be a premium brand, then it is vital that you have a good story. Customers will remember your offerings and ultimately your brand through your brand story. This is how to create an effective brand story.
Building Website Typography and Font Hierarchy
Typography greatly impacts a user’s experience on a website. So here are our recommendations on how to find the perfect fonts and typography for your website.
How to Create a Style Guide
It is highly recommended that every commercial establishment utilize a brand style guide. Consistent branding is often overlooked by companies, and this can lead to various shortcomings. In this guide, we take a high-level look at how to create a style guide with an emphasis on brand consistency.
Developing Brand Voice
Crafting a brand voice helps you connect with your target audience, build reputation and ensure all content and ads are consistent. And businesses who see to it that all team members are on the same page when it comes to brand voice, appear more trustworthy, reliable and authentic. And therefore are more likely to be successful in the long run.
Color Palette Guide
Color plays a big part in the perception of your brand and product or services. They determine the first impression that a potential customer will get when they lay eyes on your branding for the first time. Colors can do so much more than just making your visuals attractive and eye pleasing, they convey feelings, emotions and experiences.
Website Imagery and Iconography Style
When building your website, everything created on it such as your content, design, theme, and images should aim at driving home your point on what your business and services are all about. They should also buttress how you aim to benefit would-be clients.
How to Fix A Facebook Hack
In October of 2018, Facebook announced that hackers had gained access to nearly 50 million personal accounts in a massive data breach. If your account fell victim to hackers, here’s how you can regain access and secure it for good. Has your business account been hacked? We have answers to help you fix it.
12 Ways to Identify a Fake Facebook Account
In effort to become a dominant social media platform, Facebook lost control of fake accounts, bots, and shared information. According to Facebook, it estimates about 40-50 million accounts are fake. That is a lot! Here are the 12 ways to identify a fake facebook account.
How to Get Verified on Twitter
Seeing that Instagram verified badge is challenging there are other ways to authenticate your account. One big way is to create great content with high quality photos and videos that will gain users.
An SEO Startup Launch: Pitching, Marketing, Networking
Every startup launch must learn how to pitch to an audience. This experience gives them the chance to hone in on a solid idea and solidify who they are. Startup launch lists should always include working on a pitch deck because it creates marketing and networking opportunities.
How to Create a YouTube Channel
Does your business need a YouTube channel? Here’s an easy guide to creating a youtube channel for your business or personal account. Only 9% of small business are using YouTube to effectively market themselves. Get a leg-up on your competition through video content.
Local SEO: 5 Tips to Boost Your Google Ranking
Local SEO: How Google Ranking Determines “Near Me” Searches. How to Succeed at doing Local SEO and Google Ranking. Learn how to do local SEO with or without a storefront & why location-based SEO is important for your business. Understand the Google algorithm for local search engine optimization.
Which Social Media Channel Should You Use for Your Brand?
If you want the best possible returns from your posts, content and ads, then you should know the difference between social media channels that way you can adjust your message to your specific target audience. In this article, we will break down social media channels and help you to find the best social media channels for your business.
How To Design a Logo For Your Business
Making an effective and unique logo is not an easy task. It requires a lot of knowledge and research. You need to have a solid understanding of how you can make a design that is effective and depicts your business picture in the best way possible. This is the most comprehensive guide on how to design a logo for your business. So let’s get started.